Tag: Content

To raise a fund, this agtech outfit built a content company first (now it has $60 million to put to work) – TechCrunch

Rob LeClerc has the kind of pedigree that investors tend to like. He has a masters degree in computer science from the University of Calgary and a PhD in computational biology from Yale. In fact, at least ten years ago, what he really wanted to do with his degrees was to find and fund agriculture-related…

Your Content is Useless Without Good Headlines. Here’s Why

What do you do first when you think of a good idea clear content marketing strategy, such as an idea for a new eBook or whitepaper? If you’re like most content creators, you immediately plunge yourself into research or start outlining the piece with an idea of what you want to present to your audience….